In CPG and DTC, everything’s about momentum, growth, customer acquisition, brand presence, investor expectations. It’s a race, and if you’re not careful, you burn out before you cross any meaningful finish line.
The challenge isn’t just in the operations. It’s in the emotional leadership required to scale something fast without losing the core of who you are, and what you’re building.
I’ve faced massive public failure. I’ve rebuilt with intention. Now I work with founders, teams, and brand leaders who want to create companies that succeed on the outside and feel aligned on the inside.
I help CPG leaders navigate rapid growth, brand pressure, and team fatigue, creating clarity, alignment and sustainable success from the inside out.
I’ve been in the rooms where the pressure was sky-high, and I’ve also been in federal prison for the decisions I made when I ignored my inner compass.
I’ve rebuilt. I’ve led. And now, I help ambitious professionals lead from presence, especially when the pressure’s loud and the spotlight’s hot.
Because the work you’re doing matters. But how you do it matters even more.
Sustainable success in CPG goes beyond products. Let’s build cultures where clarity, purpose, and trust drive innovation, strengthen teams, and create brands people believe in and belong to.